MWW Group will execute a public relations strategy designed both to raise recognition of The Olson Company's sustainable building practices and position its leadership as authoritative experts on such practices.
"Like MWW Group, Olson Company believes in its responsibility to be a good environmental steward," said Michael W. Kempner, president and CEO of MWW Group. "In addition, real estate communications, sustainable technology communications, and consumer lifestyle brand building are all core MWW Group areas of expertise. This project gives us an opportunity to combine those disciplines to drive awareness of Olson Company's environmental initiatives."
The account will be managed from MWW Group's Los Angeles office.
About The Olson Company
Headquartered in Seal Beach, California at 3020 Old Ranch Parkway, Olson Homes is California's largest metropolitan builder winning many awards, including being named America's Builder of the Year. Since 1988, Olson Homes has transformed "in-town locations" into a variety of attainably-priced homes including live-work, transit-oriented developments, lofts, brownstones and homes with historic architecture. The company has constructed thousands of homes over its history meeting and servicing the needs of California's culturally-diverse homebuyers. Its reputation is unsurpassed in working with cities to create new "in-town neighborhoods" among mature communities. Additional information about Olson Homes is available on its website at www.olsonhomes.com.
About MWW Group
In 2006, MWW Group was named PR Agency of the Year by The Holmes Report and Mid-size PR Firm of the Year by PR News in recognition of the firm's growth, strategic account leadership and industry-leading employee retention. Additionally, for the past four years, MWW Group has been honored with the #1 ranking in the Holmes Report agency client satisfaction survey. MWW Group achieved top rankings in the categories of account leadership, strength of account team, creativity, strategy and planning, and program execution.
MWW Group is one of the nation's top ten public relations agencies and is known for its results-driven approach to public relations. The agency is nationally recognized for its work in consumer marketing, corporate communications, investor relations, public affairs and government relations, technology and healthcare. Headquartered in East Rutherford, N.J., MWW Group has 11 full-service offices representing national and multinational companies, including Sun Microsystems; Samsung; McDonald's; Nikon; Bally Total Fitness; Sara Lee; Volkswagen of America, Inc. FreshDirect; Scottish Enterprise; Verizon; Oxford Health Plans; Los Angeles Community College District; The Palm Restaurants and many Fortune 1000 clients in the consumer, professional services and industrial sectors. MWW Group is part of the Interpublic Group of Companies (NYSE: IPG) . For more information on MWW Group, visit www.mww.com.
Website: http://www.mww.com/
Website: http://www.olsonhomes.com/